The Challenge

GetZone is home to one of the worlds largest digital libraries dedicated to the outdoors. With a growing user-base, GetZone needed a new user experience that made finding relevant content a breeze while creating addition advertising revenue opportunities.

Solution

A full-on brand refresh was in order. I created a logo that is both iconic and easily recognizable. I reimagined a user experience that seamlessly integrates advertising, affiliate opportunities and content without sacrificing the usability.